Rethink your Risk Management

At Sterling Insurance Group, we offer a broad complement of consultative services and business solutions to help bring you peace of mind.


We're trusted, local and now - global too

Through our Worldwide Broker Network partnership, Sterling Insurance Group can help clients all over the word.


Michigan Auto Reform

Changes are coming July 2nd.


Rethink Your Insurance

At Sterling Insurance Group, we offer a new approach to managing the risks of life and business.

Insurance throughout the United States, serving you from Michigan.

Sterling is a one-stop, full-service agency offering robust Personal Insurance, Business Insurance and Employee Benefits services for our clients. We pride ourselves on being able to RETHINK a typical, run-of-the-mill insurance strategy, and use our proprietary Risk Path process instead, which is a diagnostic, holistic approach we take identify areas of risk, drive down premiums and increase profitability for our clients.

Since we opened our doors in 1996, Sterling has been one of the fastest growing independent insurance agencies in the country.  Located in Sterling Heights, Michigan, Sterling Insurance Group has relationships with more than 100 national insurance carriers to provide clients instant access to the most competitive insurance markets in the business.

We believe our clients’ financial security and quality of life deserve the utmost dedication, expert advice and personal attention from a trusted partner. As your insurance advisor, we help you make smart decisions – protecting you from the unexpected and planning for the predictable.

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Employee Benefits

Risk Management

Featured Testimonial

“Great rates, friendly service with a smile, a name and a face behind the quote – What a concept!”

Marilyn N.


There's more to insurance than the price of the policy

Explore our interactive graphics and learn about your unique risks and the related insurance solutions.
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The Latest Articles


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