LOCAL KNOWLEDGE

WORLDWIDE NETWORK

Sterling Insurance Group is global!

In 2019, Sterling Insurance Group proudly joined the WBN, or, the Worldwide Broker Network. WBN is the largest network comprised of independently owned and managed firms dedicated exclusively to cross-border collaboration on behalf of clients. The network was founded in 1989 and is comprised of more than 100 top-quartile firms in their respective markets on 6 continents.

 

 

Sterling & WBN

After an extensive vetting process, Sterling was added as the only member in the state of Michigan.  The WBN has members in over 100 countries on 6 continents, and is the largest network comprised of independently owned and managed firms dedicated exclusively to cross-border collaboration on behalf of clients.  What does this mean to us?

It means Sterling Insurance Group now has local partners in every country. We have the ability to call on global partners to assist us with clients that have business interests outside of the U.S.  The fully integrated structure allows stable and seamless account management across all borders. This is a valuable tool and opportunity for our growth as a firm.

More about WBN

The fully integrated structure of the WBN allows for Sterling to have stable and seamless account management and client relations all across the globe. Our membership with the WBN network allows our clients to have constant access to online coverage and claims data. Local knowledge is available whenever it is needed, and members of the network provide it with a sense of urgency, understanding the costs of interruptions to production or business. WBN places a high value on collaboration for it’s members: it has two global conferences per year, one located in the United States and the other in various cities throughout the world. This is in addition to other networking events,  and here is where globally-spanning relationships and trust are built.

WBN exists to facilitate the cross-border capabilities of its individual member firms in serving their clients and developing new business. With an unequalled degree of collaboration, state-of-the-art technology and staff support ensure that knowledge is maximized, accountability is assured and member independence is supported.

The WBN Mission

To be the premier worldwide independent insurance brokerage network that, through its owners, members, and staff, delivers outstanding and consistent global insurance services to their customers.